We've always done things differently.

For years, camera-based technology has dominated the eye tracking industry. Relying on high-power, high-compute tracking has stunted the development of more accessible solutions that seamlessly integrate into everyday lives.

While at the University of Waterloo, Dr. Neil Sarkar invented the MEMS micromirror eye tracking system at the heart of the AdHawk technology. The team continues to develop this full-stack system, with expertise in everything from silicon to cloud. This work is protected by a strong and growing patent portfolio.

Since our founding in 2017, we have positioned ourselves as a global leader in eye tracking by enabling the most practical and information-rich neural interface for OEM and consumer products. Our groundbreaking full-stack eye tracking technology has empowered neurologists, researchers, and knowledge workers around the world.

But our commitment to innovation doesn’t end here. We will continue pushing the boundaries of what is technically possible until we’re in front of billions of eyeballs to improve people’s lives.